You Want Me To Wear What?

Must talk now. I just read this article, "Fresh-Faced Eco-Consumers" in the NYT. The ladies here are from where I grew up, Marin County, so I was happy to see them totally represent:

For many customers in the Whole Foods Market on the Lower East Side last Friday night, just spotting the word “organic” on recycled packaging would have been reason enough to grab a bottle of moisturizer. But not Erin Schrode, 16, a founder of Teens for Safe Cosmetics, a nonprofit in Marin County, Calif. She was there to play host to a rally-cum-marketing-event she had organized with her mother, Judi Shils, the group’s executive director.

“Organic sells, natural sells, but what do those terms even mean?” Ms. Schrode asked. “You have to be much more discerning.”

The main cover story is "Natural, Organic Beauty," which discusses the FDA guidelines for labeling any beauty product "organic" and the potential dangers caused by both synthetic and natural ingredients.

For more information, you can also check out the website for the Campaign for Safe Cosmetics. Peace.